There is some debate in the SEO community that older domains can result in better rankings in search.ĭomain Age Checker is a free online tool that lets you find the age of a domain or website, from the date it was registered. There are many factors that contribute to a well ranking website, and one of these is the age of the domain. The score you receive is calculated by assessing factors such as the number of total links, root domains, and more, and is largely based on two key areas: Age and trust: Longstanding domains with a healthy track record of engaging content have earned their right to rank. If you want to know how to check against your competitors, Moz provides its domain authority checker tool for free so that you can compare your clients’ sites against their competitors. “Domain Authority is not a metric used by Google in determining search rankings and has no effect on the SERPs.” Moz How is Domain Authority calculated? Domain Authority is a third-party metric created by Moz, and they have confirmed it is not a metric used by Google: We can say with some degree of certainty that Domain Authority is not a metric that Google uses to rank websites in its algorithm. There is much speculation within the SEO community when it comes to answering ‘Is domain authority a ranking factor in Google?’. Is Domain Authority a ranking factor in Google? It is important to note that Domain Authority isn’t everything and, in this article, we will take a closer look at why we don’t think it tells the whole story. Domain Authority scores range from 1-100 – the higher the score, the greater the website’s ability to rank. Its job is to predict how likely a website is to rank on search engine result pages.
Domain Authority (DA) is a search engine ranking score that was developed by Moz.
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